# RAIKU

> Visual and motion direction for RAIKU's brand film, made with their design lead: isometric worlds in black and acid lime, boarded in Figma.

Brand film

Brief

A brand film for RAIKU, set in little isometric worlds and lit in acid lime. I worked on the look and the motion with their design lead.

Client

Tools

Figma, After Effects

Role

Visual and motion direction

What I did

Brand film, social cutdowns, animated web assets

Year

2025

## We kept the palette tight, black with a hit of acid lime, and let sharp type and isometric scenes do the explaining.

## Each scene was built as its own loop, so the same animation works in the film, in the social cutdowns and on the website.

## Before anything moved, I boarded the film in Figma with timing and motion notes on every frame. Then it went into After Effects.

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Lee Cee, senior creative director, London. hello@studioleecee.com
Page: https://studioleecee.com/project-raiku